About

    Meet Bethany the Builder

    Bethany Crystal spent 15 years in tech supporting engineers, founders, and emerging tech at places like Stack Overflow, Protocol Labs, the Uniswap Foundation, Union Square Ventures, and Tech:NYC, without ever calling herself a builder. That changed with AI.

    The journey

    git log --author=bethany

    Fifteen years supporting builders. One weekend to become one.

    $ git log --author=bethany --reverse

    commit a2009f · 2009–2024

    Supporting builders

    Stack Overflow · Union Square Ventures · Protocol Labs · Uniswap Foundation · Tech:NYC, 15 years in tech supporting engineers, founders, and emerging tech… without ever calling herself a builder.

    commit b2025a · 2025-01

    Weekend hack → MuseKat.com shipped

    Vibe-coded MuseKat, an AI-powered learning companion for families, in a single weekend. That changed everything.

    commit c2025b · 2025-06

    Teaching AI Summer School

    Since then, she's been building the business, and helping others build, too.

    commit HEAD · now

    Builder mode activated ✓

    Workshops, hackathons and AI upskilling for business leaders and teams, while continuing to ship (at least) one new app a week.

    $ ▊

    What we believe

    Three house rules

    The Build First ethos, curiosity, creativity, and courage, lived as three house rules.

    Curiosity

    Practice Makes AI-Fluent

    Learning AI is like learning a language: You need daily practice of building with AI.

    Creativity

    Push Publish Before You're Ready

    Ship it first, then make it better. Bad ideas spark the most creative solutions.

    Courage

    Scary Means You're Learning

    Embracing uncertainty and iterating in public is where breakthroughs happen.

    The full framework, POP-IT, the Builder's Loop, and why we teach the way we do - lives on the Methodology page.

    What will you Build First?